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ABOUT ME

Christabel is interested in too many forms of creative works that sometimes, it overwhelms her. However, she particularly enjoys hands-on projects and paying attention to the smallest of details.

 

Her vision for herself is to be confident in crafting masterpieces with no fear as she involves the Creator in the process. 

Experience

JUL 2023 - CURRENT
Senior Communications Designer

 

OCT 2021 - JUL 2023

Communications Designer

OCT 2020 - SEP 2021

SGUnited Trainee
 

JUL 2018 - AUG 2023

AUG - NOV 2016

Internship

OCT 2014 - JAN 2015

Internship

Senior Communications Designer

  • Designing of brand collaterals such as brochures

  • Creating visuals for campaigns and digital ads

  • Simplifying and designing of presentation contents

  • Was given many unique creative opportunities: 
    - designing wall murals for the office

    creating a welcome pack for new employees
    operating a webinar studio with Open Broadcaster
       Software (OBS)

    - designing the first cybersecurity mascot
    - running the logistics of corporate visits and events
    - overseeing creative projects with agencies 

Creative Server

  • Looking into improving the foyer welcome experience to help youths feel at home

  • Creating IG posts, stories and reels for @nccdare

  • Guiding youths in their creative serving experience

Junior Graphic Designer

  • Created visuals for social media and digital ad campaigns for F&B, Health & Wellness and Automobile industries

  • Designed logos and collaterals for F&B and Health & Wellness industries

  • Assisted in production and post-production of video making through the use of storytelling

Design Thinking Business Intern

  • Worked closely with 2 IT coders and 2 other design thinkers to conceptualise a mobile app idea that would help elderly with limited mobility navigate around their neighbourhood to important facilities

  • Went through the UX design process from empathising (in the form of interviews, traveling around a neighbourhood in a wheelchair, observation of how elderly use the mobile phone, etc.), drawing out key insights and needs of our persona, ideating, prototyping, to testing of prototypes with elderly and further refining them for ease of use

  • Involved in other healthcare projects in the transcription of user interviews and drawing out of key insights & needs of personas

Education

LASALLE College of the Arts

2017 - 2020

 

Chatsworth Medi@rt Academy

2015 - 2017

 

Singapore Polytechnic

2015 - 2017

 

BA (Hons) Design Communication

Professional Diploma in Advertising and Design

Diploma in Business Innovation and Design

Get in Touch

  • behance_edited
  • LinkedIn
  • Instagram
  • Pinterest

© 2024 - Christabel Tai
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